Butler Cup Co. was created by Butler University students who wanted to make showing school spirit more stylish and sustainable. We saw an opportunity to offer Butler fans a reusable alternative to ordinary disposable plastic cups—one that looks just as good at a tailgate as it does at home.
We chose aluminum because it is lightweight, durable, reusable, and widely recyclable. By encouraging customers to reuse their cups, we hope to reduce reliance on single-use plastics while providing a product that feels elevated and distinctly Butler. Our original designs celebrate the places, traditions, and spirit that bring the Butler community together.
As a student-owned and operated business, every part of Butler Cup Co.—from product design and sourcing to marketing and sales—is managed by Butler students. More than a cup, each purchase represents school pride, thoughtful design, sustainable choices, and support for the next generation of student entrepreneurs.
Vendor Biography
Butler Cup Co. was created by Butler University students who wanted to make showing school spirit more stylish and sustainable. We saw an opportunity to offer Butler fans a reusable alternative to ordinary disposable plastic cups—one that looks just as good at a tailgate as it does at home.
We chose aluminum because it is lightweight, durable, reusable, and widely recyclable. By encouraging customers to reuse their cups, we hope to reduce reliance on single-use plastics while providing a product that feels elevated and distinctly Butler. Our original designs celebrate the places, traditions, and spirit that bring the Butler community together.
As a student-owned and operated business, every part of Butler Cup Co.—from product design and sourcing to marketing and sales—is managed by Butler students. More than a cup, each purchase represents school pride, thoughtful design, sustainable choices, and support for the next generation of student entrepreneurs.